Based on the idea of technology interfering with genuine, intimate moments in a relationship, and the need to 'ReSync' and focus on the reality of those around us.
Aimed mainly at young adult women, often wishing for more romantic moments but being too distracted by their phones to allow for them.
The visual language shows the coldness of technology interrupting an intimate and meaningful moment.
Alternative concepts for the poster design.
Both typographic and image based approaches are used to represent the way phones get in the way of being intimate and genuine.